Alerts and notifications

Alert rules

Each project has alert rules for both modules: ranking movements for tracked keywords, and AI visibility changes — including the rising-rival rule, which fires when engines repeatedly recommend a brand you don't track yet.

The in-app bell

Every alert digest lands in the bell at the top of the app for every team member with access to the project — no configuration needed. The bell shows a preview of each event and links straight to the relevant page.

E-mail and webhooks

Add channels to also receive digests by e-mail, Slack, Discord, Telegram or your own webhook (JSON). Any one of them is enough. Channels are optional — the bell always works even with none configured.

A webhook address must be a public HTTPS endpoint, such as the URL Zapier, Make or n8n gives you. Addresses on private networks are refused when you save them and again when a digest is sent, and redirects are not followed.

Digest behaviour

Alerts are grouped into one digest per run rather than one message per keyword, and each rule is change-gated — you're told when something changed, not reminded of the same state after every run.